SiteMatchup

Privacy Policy

What this site collects, which is very little, and what happens to it afterwards.

This is a publishing site, not a service that holds accounts, so the amount of personal data involved is small by design. Here is all of it, in plain language.

Email, If You Choose To Give It

The only personal information we actively collect is an email address, and only when you hand it over — by signing up for fight night alerts, or by writing to us. We use it for exactly what you asked for: sending the alerts, or replying to your message. We do not add you to anything you did not choose. Every alert email carries an unsubscribe link that works immediately, and unsubscribing removes the address rather than parking it.

Analytics

We run basic, aggregate analytics: which pages get read, roughly which country traffic arrives from, which sites link to us, and whether pages load properly. We read that as trends, not as individuals. We do not build personal profiles, we do not track you across other websites, and we do not assemble advertising audiences from your visits.

We Do Not Sell Anything About You

Your email address and your reading on this site are never sold, rented or traded. No data brokers, no list swaps, no advertising networks buying access to our audience. The site is funded by affiliate commissions instead, which are explained in full on our affiliate disclosure page.

Cookies

Cookies are used for two things here: making the site work, and counting visits in aggregate. There is a third case worth naming. When you follow a partner link, the platform at the other end may set its own cookie so that a later signup is credited to us. That cookie belongs to them and is governed by their policy, not this one.

Your browser can block or clear cookies whenever you like. The site still works without them; we simply lose some of the counting.

The moment you follow a link to a website builder or an external source, that destination's privacy policy takes over and ours stops applying. We have no control over what they collect or how long they keep it. If you are about to create an account somewhere, their policy is the one worth reading.

Your Data, Your Requests

You can ask what we hold about you, ask for a copy of it, or ask us to delete it. Email [email protected] and we will act on it. Requests are answered within 30 days and usually far sooner. Because we hold so little, deletion is normally a matter of removing one email address from one list.

Changes To This Policy

If anything here changes materially, we update this page rather than quietly changing practice. The version published here is the one that applies.